Change has become this weird self-sustaining phenomenon, where we all know we principally should fly less, eat vegetarian, invest in renewable energies, grow-our-own for food resilience or grow something else for biodiversity and really push a more equal distribution of resources worldwide.
We also know that we should exercise regularly, eat 5-a-day, listen more than talking, smile to our neighbours,..
We all know that we should be good. We all know that we need to do something worthy. Still little happens!

NO WONDER!
Being good and worthy is hardly what makes the most of humans getting up in the morning, let alone change anything.
Where is the fun? Where is the joy? What’s in it for me?

Why don’t we change?
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